creatologist
(n.) creative + technologist
not a regular nerd, a cool nerd…
About Alyssa
Digital Strategist | Techie Coach
I specialize in digital strategy, marketing and translating tech-speak into plain English.
Alyssa stumbled into tech when the CEO of a small nonprofit asked how to type numbers into an excel sheet. From then on, she was considered the “Techie” on staff. Over the last two decades (+), she’s led website redesigns, tech transformation projects and campaigns to show nonprofits, startups, artists and wellness leaders how to make the most of their digital real estate with humble resources.
She’s also a mom of two hilarious redheads and a ginormous dog named Coach (fitting!). Catch her at the local coffee shop with her hubby or on stage pretending to be Stevie Nicks in Ahwatukee’s greatest band: The Rusty Nails.
People say I’m pretty good at…
Breaking down complex problems into clear, actionable steps.
Being warm, kind, and using humor to make tech feel a lot less scary.
Coaching people through imposter syndrome.
Turning walls of text into stuff people actually enjoy seeing.
Writing like you can hear me (well, can ya?!)
Leaving dishes in the sink to “soak.” (Still working on that one.)
“She can speak tech with a strong human accent.”
ARTISTS
Luna Maye | Sound Artist | Producer
With a strong brand vision and crystal clear business goals, Alyssa launched Luna Maye’s first website. Luna received a crash-course in copywriting and quickly learned the magic of 140 characters paired with really powerful visuals.
NONPROFITS
LiveYourDream.org | Advocacy | Empowering Women & Girls
As Digital Director, Alyssa launched a virtual action platform that increased her nonprofit’s supporter-base by 400%. She infused impact-storytelling into their fundraising strategies to attract corporate sponsors and new donors. She also led digital transformation efforts to create a more agile, effective working environment.
WELLNESS
Chelsea Fleming | Yoga Instructor | Founder of CAYA Retreats
Chelsea is a writer, yoga teacher, insta celeb, mama, surfer babe and lemonade-maker (seriously, check it out #Seatox). We launched Chelsea’s first website to promote her unique yogaretreats. We also optimized the site with light-boxes and sticky banners to drive leads to her online yoga classes.